A playful micro-adventure app that encourages users to break routine through spontaneous, bite-sized challenges that inspire creativity, connection, and exploration.
Choose your adventure
Spark is playful app that nudges users out of routine by giving them opportunities to explore their world in new ways. Every day, users pick from one of three prompt types; Create, Explore, and Connect. Whether their feeling lonely, want to try something new or exercise their creativity, there is an adventure waiting for them.
Branding
Spark’s branding centers around a hand-crafted aesthetic that celebrates imperfection, experimentation, and curiosity, aligning with the app’s goal of helping users rediscover everyday wonder.
The color palette features a deep navy, rich maroon, golden yellow, and soft cream, creating a balance between night-sky mystery and celebratory fireworks.
